UX/UI DESIGNER
I’m Mahsa Ahmadi. I work across user research, interaction design, prototyping and design systems — turning insights into experiences people can understand and use.
SELECTED WORK · 2024—2025
A selection of professional and academic product-design work, from early research to tested interfaces.
AI-driven travel discovery, designed from research through developer handoff.
Four months as a UX/UI Design Intern, then as a consultant — research through to high-fidelity prototypes and a reusable design system, reshaped by two rounds of usability testing.
A roommate-matching concept built around personality, lifestyle and communication styles. Interviews, personas and journey mapping shaped it; testing then refined the saving, the navigation and the personalized content.
A digital gallery connecting art enthusiasts with artists and artworks, taking clearer discovery and purchasing journeys from research into wireframes and interactive prototypes.
A participatory design project with Östergötlands Museum, exploring how co-design and playful, gamified activities could make a visit more engaging for younger visitors.
An immersive AR concept about how everyday habits affect the environment. As a team we designed an experience in which a user’s choices visibly change the landscape around them.
HOW I WORK
I use prototypes as a thinking tool — to make ideas tangible, expose uncertainty and learn before development gets expensive.
MY DESIGN PROCESS
ABOUT
I’m especially drawn to prototyping because it connects strategy with reality. I like taking something abstract — a user need, a complicated flow or an early idea — and shaping it into something that can be experienced, questioned and improved.
My work spans research, information architecture, interaction and visual design. Accessibility is built into that process rather than added at the end.
BACKGROUND
My portfolio is focused on UX/UI. My earlier design experience adds context rather than competing with it.
Intern → Consultant. WanderHon mobile product.
User-centered design, interaction design and prototyping.
Research, interaction design and prototyping.
Before moving into digital product design, I worked professionally as a jewelry designer. That background developed my visual judgment, concept development and ability to take ideas from sketch to production.
Vitaly · Dafineh Gallery · Farhadian Gold
Alzahra University
CONTACT
For UX/UI and product design opportunities, you can reach me directly or connect with me on LinkedIn.
I also design physical products.
See the jewelry & accessories portfolio →